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HomeMy WebLinkAboutMinutes_CVB_01.04.2005EST. 1848 GEORGETOWN TEXAS Convention & Visitors Bureau Board Meeting Minutes January 4, 2005 Present: Kent Huntsman, Ellen Weimer, Scherry Chapman, Bill Banks, Posey Duncan, Gaz Green Absent: John Wiley, Martha Lawler, Jim Timmons, Carolyn Martin, Holly Bresser City Staff: Shelly Hargrove Guest: Chris Damon 1. Cali to Order The meeting was called to order by Kent Huntsman at 6:29 p.m. 2. Minutes Minutes from the December 1, 2004, meeting were reviewed. A MOTION was made and seconded to approve the minutes as presented. (Duncan/Green). Motion carried. 3. Presentation of New Georgetown Brand and Concept Chris Damon of GX Creative presented the new Georgetown brand image and logo (see header on this page). Comments from this board include: • Stately, timeless script • Elegant colors — classic • Tag line — authentic, what we are not what we want to be How is it to be used? There is a strong push going on to completely revise all city materials from business cards to the logo in Council Chambers. Keith Hutchinson will be putting together a policy on how to manage its use 'i1GTOWN 41DIVISIONICVBICVB18aardCommission\M ctiagslp5-3-4 M.doc 4. Cooperative Advertising Application No co-op applications this month. 5. Task Force Updates • City Branding: See notes above. Lodging Liaison: A meeting was held in December at Harper -Chesser Inn. Items discussed included determining logistics for the entertainment/lodging packages being developed, including working through an on-line company who would make all the arrangements. The City Attorney is reviewing the contract. Ideas being considered include productions at the Palace, Symphony events, golf, and day spas packages. The next meeting is scheduled for February. • Williamson County Event Center: The group met yesterday with the president and general manager of the Texas Star & Rodeo. They are outgrowing their current space and are looking for a new location. The Ice Bats are uncertain if they will survive in their current location in Cedar Park; they will vote in spring to determine if they will stay there. Kent also shared that both the city and the county seem to be embracing the idea of a conference center more strongly as time goes on. • Fiddlin' Fair: Nothing to report. 6. Reorganization of Board Task Forces Since the Board has completed its action plan for 2005, Kent suggested that the board task forces be realigned to reflect the new direction. Below are issues represented in the new action plan. Kent asked that board members review the information and be ready to finalize by the February meeting. 1) Volunteer Center/Marketing Data 2) Tourism Industry Liaison 3) Tourism Events 4) Conference Center Initiative 5) Revenue Funding 7. CVB Board Applicants The city has extended the filing date for board applications to January 14, 2005. This board has 5 positions that need to be filled. In this packet are names of people who have expressed interest in serving on this board. Current board members are encouraged to provide written recommendations to the Selection Committee if there is someone they feel would be an asset to the group. Provide that information to Shelly as soon as possible. S. Staff Report • The Main Street Managers reception is scheduled for Monday, January 10th , 5:30 p.m. at Monica's. 11GTOWN 41D1V1SION1CVBICVBIBoard Commission 'Mee[ingsy.05-1-4 M.dac • We have been awarded the display case at the Welcome Center at Waskom (East Texas, the I-20 entrance from Louisiana). An estimated 550,000 people stop there annually. We will be partnering with other area communities (Round Rock/Taylor/Elgin) in the display. Shelly is waiting for more details. ■ The Austin American -Statesman will be doing an article on the new brand/logo that is scheduled for print on January 13. ■ Dates to remember: TACVB Mid -Winter conference in Austin January 18 & 19 in Austin ➢ Annual Board Training & Retreat tentatively set for Monday, February 28. Sudie Burdette, Kerrville CVB Director to facilitate At 8:19 p.m. a MOTION was made and seconded to adjourn the meeting. (Green/Weimer) Motion carried. Approved and attested to by: Kent Huntsman Board Chair Date Elten Weimer Date Board Secretary 11GTO'4V^: MDIVISIOMCVBICVBIB©and CammissionlMeetings105-1-4 M.doc