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HomeMy WebLinkAboutMinutes_MSTAB_11.15.2013L:\Global\Boards and Commissions\Minutes\MSTAB\2013\Minutes_MSTAB_11.15.2013.doc MAIN STREET ADVISORY BOARD MTG. MINUTES 8:30 A.M. – FRIDAY, NOVEMBER 15, 2013 WILLIAMSON COUNTY COURTHOUSE, 710 S. MAIN ST. 2ND FLOOR NORTH CONFERENCE ROOM, GEORGETOWN, TEXAS Board Members Present: Linda McCalla, Marcy Urban, David Kellerman, Amanda Parr, Jim Wilson and Cindy Harrington Board Member Absent: Julie Laderach City Staff Present: Shelly Hargrove, Main Street Manager; Matt Synatschk, Historic Planner; Laurie Brewer, Asst. City Manager; Jack Daly, Exec. Assistant 1. The meeting was called to order at 8:35 a.m. by Board Chair David Kellerman. 2. Marcy moved to approve the October 11th board meeting minutes, Amanda seconded. All board members present approved (6-0). 3. Avalon Monuments (1004 S. Austin Ave.) is applying for a façade grant to install a black awning with signage. Several board members had questions about the signage and awning and the applicant was not present to answer questions. HARC reviews applications at their December 12th meeting so final grant approval is pending on HARC approval. Linda moved to table the façade grant, Jim seconded. All board members present approved (6-0). 4. Matt gave HARC update on what is being reviewed at the December 12th meeting: proposed in-fill construction of an inn at 9th and Church; new paint and signage at 622 S. Church; signage and awning approval for Southern Hippie. The previous HARC meeting had approval for the Dimmitt Building HVAC screening and Books on Tap. Matt reminded the board members of the upcoming downtown master plan public meeting on Tuesday, November 19th and to complete the downtown master plan survey at dtmasterplan.georgetown.org. Laurie asked that the board plan to support the proposed inn at HARC. Downtown lodging is a crucial part of achieving the City’s goal of creating a signature destination. 5. Committee Reports: a. Promotion: Cindy reported that Ladies Night Out has 27 retailers participating. Bag sales are going well and they will be able to sell bags the L:\Global\Boards and Commissions\Minutes\MSTAB\2013\Minutes_MSTAB_11.15.2013.doc night of the event. Swirl promotion is going well. Letters have been delivered to retailers and the board is trying to spread out the food and wine offerings to limit lines. The more participants, the smaller the lines will be. b. Design: Amanda reported that the holiday window contest is ongoing and judging will be on Ladies Night Out. Ornaments have been sold at Market Days, and 100 total have been sold so far. Calendars are still for sale. 297 are left to be sold. Holiday Light fundraising is going well. So far, $14,000 has been raised. The board discussed limiting their fundraising to $15,000 and who will replace Linda as the primary fundraiser next year. There was also discussion of the Council completing funding the holiday lighting next year. The board discussed ways to have council fund the lighting, and generally discussed developing ROI measures related to the holiday lights. Amanda also discussed developing a package for retailers next year that has all the events and promotional opportunities in one place so merchants are given information piecemeal leading up to the holiday season. There was also discussion of tying façade grants to hours of operation and participation in Main Street events. Finally, the mural contract has been signed and will be enrolled in the public record and the board can proceed with a call for artists. c. Organization: David reported that the new webpage is up. Also, three board members have expired terms: David, Amanda, and Linda. Linda will not be returning. The board needs to start having discussions about recruitment of new board members. d. Economic Restructuring: Marcy reported Breakfast Bites was a success with 55 people in attendance. Attendees are actually doing a follow-up social media workshop. Ideas for next Breakfast Bites include discussion of the X- Games coming to Austin and the impact it will have on Georgetown. Marcy also attended a cash mob at the Texas Downtown Association conference and had a great time. It was a great way to get people excited about shopping downtown. Jim reported on Small Business Saturday. He passed out stickers at Breakfast Bites and discussed developing a video with kids “Shop Small”. The Southwestern Parade and Pep Rally were both a success and it is slated to be an annual event. Over 250 people were in the Courthouse. A wrap-up meeting will be held on November 20th. There will also be the monthly sub-committee luncheon at Monument Market on November 18th. L:\Global\Boards and Commissions\Minutes\MSTAB\2013\Minutes_MSTAB_11.15.2013.doc 6. Shelly reported that El Monumento and All Things Kids both won TDA awards this year. Next year Georgetown hopes to be nominated for the Art Center and the Austin Ave. Streetscaping project. The conference will be held in Granbury. Gallery Georgetown was a success. The Art Center was packed full. The Art Center also hosted a Mixology Wednesday at El Monumento and will host another one in six months. Next month’s will be the Williamson County Museum. Ladies Night Out is from 5 p.m. – 9 p.m. on November 21st. Lighting of the Square is Friday, November 29th. That same day is also the dedication of the Three Legged Willie statue. Small Business Saturday is November 30th. Shelly also asked the board to contact the architect for the 820 S. Austin property to encourage them to develop a retail space. She also reminded the board that the next meeting will be December 16th at 6 p.m. at El Monumento. 7. David moved to adjourn the meeting. The meeting adjourned at 10:03 a.m. Respectfully submitted: ____________________________ ____________________ Marcy Urban, Board Secretary Date ____________________________ ____________________ David Kellerman, Board Chair Date