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MAIN STREET ADVISORY BOARD MTG. MINUTES
8:30 A.M. – FRIDAY, FEBRUARY 14, 2014
WILLIAMSON COUNTY COURTHOUSE, 710 S. MAIN ST.
2ND FLOOR NORTH CONFERENCE ROOM, GEORGETOWN, TEXAS
Board Members Present: Cindy Harrington, Julie Laderach, Linda McCalla,
Amanda Parr, Jim Wilson, Marcy Urban and
David Kellerman
City Staff Present: Shelly Hargrove, Main Street Manager; Jack Daly,
Exec. Assistant; Matt Synatschk, Historic Planner
1. The meeting was called to order at 8:36 a.m. by Board Chair David Kellerman.
2. Julie moved to approve the January 10th board meeting minutes, Jim seconded. All
board members present approved (7-0).
3. Matt Synatschk gave a report on the 2013 Downtown Master Plan Update. The most
significant changes to the update are the development of a municipal center west of
downtown by consolidating city offices and expanding the overlay district. Matt asked
that the Main Street Advisory Board pass a motion of support of the update prior to City
Council adoption in March. He explained that the update is part of the 2030
comprehensive plan and must be adopted by ordinance. Marcy asked that the City
consider not knocking down the old library and Linda emphasized the importance and
key to the of downtown in the past and in the future was due to the city’s support and
keeping offices downtown.
Linda moved to approve authorizing the board chair to sign a letter in support of the
Downtown Master Plan Update to City Council, Amanda seconded. All board members
present approved (7-0).
4. Matt also gave the monthly HARC report. The February agenda will be short. Books on
Tap is asking for an amendment to their CDC which will redo the doors and signage.
Matt also suggested that the board approach the owners of the former Tribal Impressions
building to cover their windows during construction for Swirl. Amanda asked about the
Chisholm Trail Inn. Matt explained that it has HARC approval and is going to a
planning pre-application meeting next week.
5. Committee Reports:
a. Promotion: Cindy reported that Lucas Adams was the most recent Main Street Star
Award recipient and Swirl is just a little over two weeks away. She emphasized the
need for wine donations to be done as quickly as possible. On Saturday, March 1st,
she asked that all board members arrive to set-up from 9 am – 11 am at the
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Courthouse. From 10 am – 12 pm they will set-up around the Square. Cindy still
needs volunteers to direct traffic off the Square to places such as The Screen Door
and Gatherings. Justin Bohls is in charge of volunteers and is specifically looking
for people to cover the second shift (7:30 pm – 9:30 pm).
Shelly also asked for volunteers at noon on Sunday to help pick up tables. After
Swirl the board can discuss cooperative advertising. Approximately 450 tickets
were sold and The Focus and the Reporter had done articles on the Swirl with ads
in Community Impact.
b. Design: Amanda reported that the Main Street Mural is preparing a news release for
the call to artists, but that the call is already open to applicants. She will pass the
information along to Diane Gaume and Amanda Still. The proposals are due on
April 1. The unveiling will be in May.
David said there have been discussions with the Georgetown Heritage Society to
do a cultural fair around Grace Heritage Center and Founders Park and tying the
unveiling to that event. Linda likes the idea of the unveiling being tied to the art
center so the mural is the main focus. There will be a Don Snell exhibit and
reception in May at the art center. The board then questioned doing the unveiling
on a First Friday or during Preservation Month. If a Friday does not work it
appears Thursdays will work well for booking the art center. Cindy asked what
kind of screening could go around the utility boxes.
Amanda then reported that several ornament options have been discussed – the
historic county jail building, the Dimmitt Building, and the old post office/city hall.
Several board members liked the idea of the county jail.
Amanda also wants to begin focusing on the Alleyway Park. There are potential
legal and egress issues. She will be meeting with Mike Haggerty and Don Jansen to
discuss potential pitfalls.
David reminded the board that he will be going to council on April 22 to see if they
can fully fund the holiday lights so the Main Street Advisory Board can focus on
other fundraising initiatives. Linda emphasized the need to business owner
testimonials. She will also be putting together a notebook to help capture what she
learned over the past 3 years and will pass along some ideas to help improve and
expand the holiday lighting.
c. Economic Restructuring: Marcy reported that it has been difficult to get a speaker
confirmed for Breakfast Bites on the X-Games. The committee has pushed the
February Breakfast Bites to March.
The board also has funding for updated business packets. They will be able to
update the tri-fold with new contacts, websites and information about the sign and
façade grants.
Jim reported that the committee has looked at a new contact management database,
Downtown Diva. This will allow easier access to mailing lists. The Granbury trip
has been rescheduled to March 21st. The van will leave at 7:30 am and arrive at 10
am. The Board will tour the opera house and have lunch then tour the square . The
College Town Committee will be meeting on February 27. February 28 – March 1 is
Spring Family Day. Dr. Burger’s inauguration is on March 25 with Scott Simon. The
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water tower is currently getting the SU logo applied. And SU no longer owns to
equipment for Pirate Buc$ and is unsure of what rates will be for the program in
the future.
d. Organization: David reported that Karen Sheldon is the new president of the
Georgetown Chamber. Wildfire won the Small Business of the Year award at the
Chamber’s banquet. The art center is in transition currently, and working on
developing a calendar for March classes. DGA is also in transition. Stephanie is
currently doing her own market days on Highway 29.
The Main Street Advisory Board will be updating projects for the upcoming year at
the board retreat in April. Ideas include: screening of electrical equipment, an ice
skating rink for the holidays, uplighting for the courthouse trees, cooperative
advertising, changing the façade application process (and tying it to operating
hours or staggering payments), developing a television commercial with Chet,
additional billboards, movies and music on the Square, a farmers market or a
festival.
Finally, Shelly was interviewed in the Involving All People portion of the
Preservation Advisory Council on Historic Preservation publication.
6. Staff Report: Shelly reported that board members need to take wine to the museum (15
bottles each). There will also be a Texas Downtown Associate Roundtable on February 27
from 8:30 am – 2:00 pm. Shelly will be out of the office from March 3 – March 7 at the
Community Development Institute. Vicki Jackimiec is the newest Main Street Advisory
Board member. The board retreat will be April 11 from 8:30 am – 2:00 pm. Prior to the
retreat, subcommittees need to develop budget requests for the upcoming fiscal year.
Finally, Shelly reminded everyone to support David when he speaks to council on April
22.
7. David adjourned the meeting at 9:44.
Respectfully submitted:
____________________________ ____________________
Marcy Urban, Board Secretary Date
____________________________ ____________________
David Kellerman, Board Chair Date