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MAIN STREET ADVISORY BOARD MTG. MINUTES
8:30 A.M. – FRIDAY, NOVEMBER 14, 2014
WILLIAMSON COUNTY COURTHOUSE, 710 S. MAIN ST.
2ND FLOOR NORTH CONFERENCE ROOM, GEORGETOWN, TEXAS
Board Members Present: Cindy Harrington, Julie Laderach, Marcy Urban, David Kellerman
Vicki Jackimiec, Amanda Parr and Jim Wilson
Guest Present: Patti Colbert, 202 S. Austin Ave.
City Staff Present: Shelly Hargrove, Main Street Manager; Jack Daly, Exec. Assistant;
Matt Synatschk, Historic Planner;
1. The meeting was called to order at 8:32 a.m. by Board Chair David Kellerman.
2. Julie moved to approve the October 10th board meeting minutes, Marcy seconded. All board members
present approved (7-0).
3. Patti Colbert with 202 S. Austin Ave. is applying for a façade grant totaling $3,525 to paint her front
façade, power wash, replace window flashing, and make some roof repairs. She secured HARC
approval at the October meeting. Ms. Colbert has already installed xeriscape on the property. ABC
Pest Control is going to remain as a tenant and would like to play a larger role downtown. Chunky
Funky Monkey is a design firm that will soon move into the space. Ms. Colbert wants to make her
property and space available for downtown events and signage. Ms. Colbert also owns Patti Colbert
Enterprises which promotes the equine industry. She made a donation to the Light Up the Square
holiday lighting campaign. Amanda moved to approve the application as submitted, Julie seconded.
All board members present approved (7-0).
4. Matt Synatschk gave the monthly HARC report. Staff completed the expansion of the downtown
overlay in October. They are also developing street signs for the Old Town and Downtown overlays.
Hopefully the Olive Street signs will be installed by the Holiday Homes Tour. The TIRZ expansion will
go to council in November. Staff is also working to update the Unified Development Code as it relates
to HARC. Tentative changes include increased staff review. Draft changes can be reviewed at
harcamendments.georgetown.org. The Main Street Advisory Board will need to ensure façade and sign
grant requirements align with the HARC changes. A special meeting for HARC will be called next
week to approve signage for Brazos Market. On December, HARC will review the relocation of 214 W.
3rd Street.
5. Committee Reports:
a. Design: Amanda reported that the ornament sales have begun and already 110 ornaments have
sold. If they continue to sell quickly, the board may not need to sell them at Stroll. The
ornaments are for sale at the Visitor Center and the Arts Center. The mural plaque design has
been finalized and will be installed. Eric Lashley will speak with Eric Visser regarding the 8th
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Street Courtyard. The Handcrafts Unlimited building is still for sale, so the new owner will
need to be approached regarding the courtyard. Uniform storefront signage is still available for
vacant buildings.
The holiday window contest has 21 participants. Judges include Chet Garner and Michael
Freeman. Minuteman Press is creating the acrylic awards. The awards will be presented at 3:30
p.m. on the Friday of the Lighting of the Square. The winners need to be included with the
script for the Mayor. The deadline to sign up for the contest is Monday evening.
David reported that the first email blast for the holiday light fundraiser went out. The second
round is scheduled for next week and then phone calls will be made. The board has already $8-
9,000. Thank you cards are being sent as donations come in.
b. Promotion: Vicki reported that 270 bags have been sold for Ladies Nite Out and there are 46
businesses are participating. They are expecting to net $2,600. Next year there needs to be a
clear delineation between in-kind and cash donations. Thirteen models will be at the event.
They will have paddles and business cards identifying where their outfits are from. Balloons
attached to their sandwich boards will identify participants. Pictures will be posted in real-time
at the Chupa Rosa building. The man cave will be at Roots Bistro. Wristbands will be good for
one beer. The December 16th meeting will be used to wrap-up for the event. The theme is winter
white so please dress accordingly.
Cindy reported that the Swirl sponsorship form has been distributed. Kim Wolfman has
already secured $1,250 in sponsorships. The art has also been completed. Save the date cards
will go out the night of Ladies Nite Out. This year will not have plastic plates, napkins instead.
There are 550 tickets available. They are $40 starting December 1 and $45 after January 1.
The committee nominated several people for the honorary chair position. The nominees are:
The Bohls, The Brents, Dr. Burger, The Garlands, The Jonrowes, Ms. McMichael, The Pfiesters,
The Quenans, The Rosses, The Soeffkers, The Shorts and Judge Stubblefield.
Cindy moved to approve Steve and Kyra Quenan as honorary Swirl co-chairs, Marcy seconded.
All board members present approved (7-0). The Board also wants to include the Mayor each
year to introduce the honorary chair and facilitate the wine auction.
Vicki moved to approve Karen and Christina Soeffker as alternate honorary Swirl co-chairs, Jim
seconded. All board members present approved (7-0).
Amanda left the meeting at 9:40.
c. Economic Restructuring: Jim reported that Breakfast Bites was a huge success with 67 people in
attendance. It took a team effort. The Rentsch Brewery should open in February. Bull Creek
Brewery should also open soon. The next topic will be crowdfunding.
Julie reported that the new business brochure should be completed soon. The flow and logic
still needs to be tweaked. Shop Small Spree is on November 29th. Karen Curry has already
secured a gift basket worth $1,000. The drawing will be held at 1 p.m. at Roots.
The monthly downtown lunch will be on November 17 at Eats on 8th starting at 11:30. The
board will take façade photos with La Bella Casa, The Escape and Roots Bistro. Jim reported
that the College Town Committee felt that homecoming was a success. Next year’s
homecoming will be in October and will celebrate the 175th Anniversary. There is a possibility
that it will not be downtown. Vicki reported that the downtown database has been installed
and will be functional in 60 days.
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d. Organization: David reported that the committee is still working on the “Main Table”
fundraiser. The restaurants are on board, including Nancy’s, Eats on 8th, The Hollow and
possibly Monument and Wildfire. It is tentatively scheduled for May 17th. Cindy and Vicki both
asked to be included on the development of this fundraiser.
The next committee meeting will be December 2 at 4 p.m. at Grape Creek Vineyards.
6. Staff Report: Shelly reminded the board about the city winning two Texas Downtown Association
awards, Best Public Improvement for the Georgetown Art Center and Best Marketing Program for Most
Beautiful Town Square. Starting in 2015, Main Street will focus on keeping businesses open later. The
Denton trip has been rescheduled for January 30 and 31. The Small Business Saturday proclamation
will be read at Council on November 25th. Both Marcy and Julie will have their terms expire in
February.
7. The next meeting will be on December 17th meeting at Eats on 8th starting at 6:00 p.m. David adjourned
the meeting at 10:05 a.m.
Respectfully submitted:
____________________________ ____________________
Marcy Urban, Board Secretary Date
____________________________ ____________________
David Kellerman, Board Chair Date