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HomeMy WebLinkAboutMinutes_CVB_09.09.2016The mission of the Georgetown Convention and Visitors Bureau is to: Encourage the community's economic success through promotion of Georgetown as a tourist destination. Preserve, promote and enhance the cultural heritage and unique character of the community. Attract visitors to maximize the financial impact of tourism on the community. The Convention & Visitor Bureau Board will meet on Friday, September 9 at 8:30 am at Convention and Visitors Bureau Office, located at 103 W. 7tl' Street, Georgetown, Texas. MEMBERS PRESENT: Georgene Richaud, Ray Dorton, Christy Fisher, Tauyna Vessels, Rita Healy, Al Shankkle, Karen Soeffker MEMBERS ABSENT: None STAFF PRESENT: Cari Miller GUEST: Nat Waggoner, Transportation Analyst, City of Geogetown Rolando Roman, Georgetown & Texas Cyclocross Events Regular Session (This Regular Session may, at any time, be recessed to convene an Executive Session for any purpose authorized by the Open Meetings Act, Texas Government Code 551.) 1. Welcome/Call to order Chair Richaud called meeting to order at 8:33 a.m. Legislative Regular Session 2. Discussion and possible action regarding approval of the August 12, 2016 minutes Motion by Fisher; second by Healy to approve the August 12, 2016 minutes. Approved 7-0. 3. Discussion and possible action to approve a Hotel Occupancy Tax Reimbursement Grant for the Georgetown Cyclocross Festival Roman presented the Georgetown Cyclocross Festival grant application. New events will be added to the event this year to increase family participation. After discussion, the following motion was made. Motion by Dorton, second by Healy to approved a HOT grant in the amount of $2,500 to the Georgetown Cyclocross Festival. Approved 7-0. 4. Discussion and possible action to approve a Hotel Occupancy Tax Reimbursement Grant for the Texas State Age & Skill Based Cyclocross Championship Roman briefed the Board on the event to be held in November. This is a new multiday event to be held on a weekend that hotel occupancy in historically low. After discussion, the following motion was made. Motion by Shankkle, second by Soeffker to approve a HOT Grant in the amount of $3,500 to the Texas State Age & Skill Based Cyclocross Championship. Approved 7-0. 5. Presentation on the Georgetown Transit Development Plan — Nat Waggoner Waggoner provided a comprehensive presentation on the Georgetown Transit Development Plan. Presentation detailed the evolution of the plan and provided insight into the proposed development/establishment of the transit system for the community with a projected start of August 1, 2017. The Board requested Waggoner return in 6 months to present updated information. No action was taken. 6. Discussion and possible action regarding advertising and media exposure and dates of upcoming events Miller provided the status of the CVB's advertising and media activities. Additional details of coming events/attractions were provided during follow-up discussion. Advertising budgetary considerations will be discussed at the October meeting. The CVB August Monthly Review is attached. In addition, Miller reviewed the 2016 Music on the Square Survey results. No action was taken. Adjournment Chair Richaud adjourned the meeting at 10:12 a.m. --2 Georgene Richard, Chair Ray on, Secretary re- Cari Miller, Tourism Manager Date Downtown & Community Services Convention & Visitors Bureau Monthly Review - August 2016 5EAuTIFUL r WN5QNARE Georgetown Tourism by Numbers 1� $68,494 Total amount of HOT collected in July (2015 = $64,095) // IN TEXAS 2,488 Visitors to the Visitor Center for the month of August (2015 = 1,657) 40,441 VisitGeorgetown.com webpage views (2015 = 35,335) 5,748 Mobile App Users (2015 = 4,181) 6,120 Facebook Fans (2015 = 4,277) Post Impressions 40,566 2,876 Twitter Followers (2015 = 2,058 ) Tweet Impressions 14,300 Website/Social Media/Advertising x August digital ads TripAdvisor Austin Monthly Texas Meetings & Events Texas Society of Association Executives August print ads Austin Monthly (43,000 monthly distribution) Texas Meetings & Events (10,099 monthly distribution) x Posted to Visit Georgetown, Texas Facebook, Twitter.com/visitgeorgetown and Instagram/visitgeorgetowntx x Sent weekly mobile app push notifications for First Friday, Art Center and Music on the Square. Media/PR (August Newton O'Neill Report Attached) Pieces of Coverage: 3 x Online Readership: 6.87M x Estimated Coverage Views: 19.6K .it GEORGEIOWN • Group Sales & Servicing Groups Requesting Services: 5 x Requests for Proposals Received: 4 (Governor's Cup Soccer, UIL State Soccer Tournament, Mary Kay Inc. and Texas Little Miss Scholarship Pageant) x Requests for Sales Leads for Room Availability: 2 (Governor's Cup Soccer, UIL State Soccer Tournament) x Services Provided: 93 goodie bags x Conferences / Tradeshows: 1 (Connect Marketplace, Grapevine) Neill UNICATIONS J. MOST ft1AUTIuUI ARE dEOR'€FOWN dd SUMMARY MONTHLY REPORT - AUGUST 2016 3 PIECES OF COVERAGE: 7 SOCIAL SHARES: 6.87M ONLINE READERSHIP: N1 O O'Neill COMMUNICATIONS 19.6K ESTIMATED COVERAGE VIEWS: About Us Advertise Archives Contact E-Newsletter Subscriptions Current Issue O ©elet •u EAT & DRINK CULTURE & EVENTS PEOPLE & CITY LIFE HOME & DESIGN HEALTH & FITNESS STYLE & BEAUTY Current Issue I Beat Of I Calendar I Promotions I Resource Guides San Antonin Magazine August 201E • _.I in the Pa}, Revel in the Past Georgetown's history is key to the town's vibrancy and delights BY BECCA HENSLEY COURTESY GEORGETOWN CONVENTION & VISITORS BUREAU n©®0©1E3 A century ago, Texas was a patchwork quilt of terrain dotted by tiny frontier villages. Sadly, most of those gathering places, so textured with history, have been lost to suburban sprawl and our flight to cities. Thankfully, the past still exists in character -filled Georgetown. Still blessed with a vibrant central plaza, Georgetown today tempts weekenders and day-trippers with activities galore. A county seat and college town a half hour north of Austin, Georgetown made a deliberate decision several decades ago to retain its small-town appeal. Concerted efforts —including careful urban planning, meticulous historic preservation and canny marketing —has resulted in a vigorous downtown vibe that evokes but isn't dominated by its storied past. It includes a courthouse square surrounded by over 40 independent shops, including a toy store, art galleries, a day spa, restaurants and two wine tasting rooms. And the refurbished Palace Theater presents live performances throughout the year. In August, take advantage of weekly quilting demonstrations, the Texas Society of Sculptors' Summer Show or an artist talk from some of the state's best metalsmiths at the remarkable Georgetown Art Center (the Texas Metal Smiths exhibit is on display Aug. 26-Sept. 25). During the holidays, a festive stroll brings visitors and residents together to celebration the season. But this popular (and growing) town isn't just about its Town Square. Gather with friends beneath umbrella -like pecan trees in San Gabriel Park, just north of the courthouse. With a play-scape and a river that runs through it, the grassy area —once home to the native Tonkawa Indians —acts as an Subscribe Join Our Email List Current Issue • t ',IIIIIII9(01111 Archives PULAR STORIES 1. SA On Track in Rio 2. Best Neighborhoods for Families 3. Your Guide to San Antonio Restaurant Week 4. B est Neighborhoods in the San Antonio Area 5. Great Spaces 6. Things to do in San Antonio in August 7. The Height of Achievement 6. Things to do in San Antonio This Weekend: Aug. 4-7 9. Blue Star Contemporary Opens Summer Exhibitions 10. San Antonio Olympians to Watch San Antonio Magazine AUG 1 2016 (IMAGE 1 OF 2) (EST.) MONTHLY VISITS: (EST.) COVERAGE VIEWS: DOMAIN AUTHORITY: C" 7 NEWTON O'Neill COMMUNICATIONS 59.3K 3.27K 44 surrounds the park, or venture farther onto the 9 miles of nearby trails. Pay close attention and you may even spot the rare golden-cheeked warbler. Nearby, learn why the Tonkawa called the area the "Land of Water." Dive into the swimming spot at Blue Hole Park, an idyllic lagoon with gin -clear water edged by limestone cliffs. Likewise, Lake Georgetown stretches over 1,200 acres and offers a glassy strait of perfect H20. Water skiers, swimmers and fishing aficionados enjoy the lake, while horseback riders can trot along the area's trails. 0n the edge of town, science and history enthusiasts will be wowed at Inner Space Cavern, a subterranean world discovered during the construction of I-35 in the 1960s. Budding spelunkers can explore a well -lit trail and eroded limestone walls that once held the remains of mastodons, sabre toothed tigers and glyptodons (prehistoric armadillos). It's yet more proof that the past makes the present come alive in Georgetown. Drive 106 miles northeast via I-35 San Antonio Magazine AUG 1 2016 (IMAGE 2 OF 2) (EST.) MONTHLY VISITS: Stay In such a cozy town, it only makes sense to be coddled at a bed and breakfast. Try San Gabriel House, an arts and crafts style gem across the street from Southwestern University. (EST.) COVERAGE VIEWS: Eat Georgetown has an outsized culinary scene that includes steakhouse and saloon Wildfire and The Hollow, an American brasserie. Do A crealive haven, the Georgetown Art Center struts its stuff, with a range of exhibits, art lessons and DOMAIN AUTHORITY: lectures. This article appears in the August 2016 issue of San Antonio Magazine Don't miss a story. Subscribe to San Antonio Magazine 1 Add your comment: Characters remaining. 2000 Please enter the letters from the image below. Aucho version (mp3) Log in and Post Comment Eat & Drink Culture & Events People & City Life Home & Design Health & Fitness Style & Beauty Travel About Us Advertise Archives Contact E-Newsletter Subscriptions Current Issue f U Copyright 2015 open Sky Media, Inc All rights reserved_ pawed by RIVISTA NEWTON O'Neill COMMUNICATIONS 59.3K 3.27K 44 CITIES _ p culturemap AUST I Ni RESTAURANTS + BARS ENTERTAINMENT ARTS SOCIETY MTV GUIDE EVENTS SUBSCRIBE f M CITY LIFE FASHION r BEAUTY REAL ESTATE HOME r DESIGN INNOVATION TRAVEL VIDEO CM EVENTS Home . Travel BEST SWIMMING HOLES An essential guide to the best swimming holes in Central Texas Hy Nicole Raney 8 1.161 1222 pm CI 43 ©0 ENLARGE VI SLIUESNOW IAI Georgetown's Blue Hole isjust minutes away from the city center. Photo courtesy of Georgetown CVB • • There's no better way to beat the summer heat than with a refreshing swim. Dip into our guide to the best swimming holes in Austin and throughout Central Texas. Barton Springs No list of swimming holes would be complete without Batton Springs, the refreshing sanctuary in the heart of Austin. The ice-cold, spring -fed pool (68-7o degrees year-round) is the quintessential spot to take a dip. Night owls, visit between 9-to pm when admission is free and the pool is less crowded (that means more opportunities to jump off the diving board). 2201 Barton Springs Rd. Closed Thursdays, 9 am-7pm. $3 adults, $2 ages 12-17 $1 seniors and 11 and under. Blanco State Park The spring -fed Blanco River, named by the Spanish for its white limestone banks, has been a cherished destination for generations. In addition to swimming, camping, hiking, and fishing are popular activities at this state park. 101 Park Road 23, Blanco. $4 adults, free for 12 and under. LATEST NEWS TRENDING NOW ' Texas real estate market sizzles with highest home sales in history ' State Fair of Texas teases with early peek at zo t6 fried food awards ' Austin contemporary with architecture cred houses city's best backyard -PROMOTED - ' An essential guide to the best swimming holes in Central Texas ' Downtown Austin restaurant says adios and closes its doors SEE ALL LATEST NEWS > U BE A CULIUREMAP INSIDER. GET OUR EMAILS DAILY DIGEST DAILY HEWS + EVENTS • DINING REPORT RESTAURANT a RAR NEWS • PROMO ALERT SPECIAL OFFERS. INVITES email address EEO We will not share at sell your mall address HAUTE PROPERTY KUPER,OTHEET'SOHTERHACIGNAC REAL' 8/1 Austin contemporary with architecture cred houses city's best backyard 7/29 Neighborhood maximizes the cool quotient of contemporary Austin home 7/28 This pristine South Austin home has all the space a family needs ULTIMATE LIVING EXPERIENCE ILLENNIUM 7/14 Austin's hottest new apartments also happen to be nicest for the planet 6/2 Rainey Street rentals appeal to Austin young professionals who want it all CultureMap Austin AUG 1 2016 (IMAGE 1 OF 2) (EST.) MONTHLY VISITS: (EST.) COVERAGE VIEWS: DOMAIN AUTHORITY: NEWTON O'Neill COMMUNICATIONS 260K 1.46K 60 Blue Hole, Georgetown The Blue Hole in Georgetown is a bend in the San Gabriel River just minutes away from the city center. A steep cliff overlooks the warm, deep water and long, rocky banks. This is an ideal spot to set up camp for the day or bring an inflatable raft to lounge along the river. Bring sunscreen and an umbrella, as shade is very limited. West Second and Rock streets, Georgetown. Free. Blue Hole, Wimberley The Blue Hole in Wimberley is a swimmer's delight. This shady oasis offers deep water for swimming or jumping off rope swings, as well as a current that's just right for a lazy float. There's also a large lawn area where kids (and adults) can run around and play. too Blue Hole Rd., Wimberley. $9 adults, $5 ages 4-12 and 60plus, free for 3 and under. Comal River This spring -fed body of water has a consistent temperature of 70-72 degrees, even in the thick of summer. The New Braunfels favorite boasts activities for the whole family, including kayaking and tubing (rental prices vary). For swimming, we suggest Landa Park. Landa Park Dr., New Braunfels. Free. Deep Eddy Just around the corner from Barton Springs is Deep Eddy, another spring -fed escape that's breathtakingly cold in the dog days of summer. This popular pool is our top pick for kids and boasts a pool for lap swimming, another for wading, lots of grass for lounging, and a hill for a picnic. 401 Deep Eddy Dr. $3 adults, $2 ages 12-17, $1 seniors and 11 andunder. Guadalupe River State Park This park is a favorite place to toss in a tube and float. There's also swimming and fishing at this destination, just 30 miles north of downtown San Antonio. 3350 Park Rd. 31, Spring Branch. $7 adults, free for 12 and under. Hamilton Pool Preserve Fifty -foot falls of water cascade over a limestone shelf and into the big, blue-green lagoon. This picturesque spot is so desirable that visitors are now required to reserve a time slot from May IS through September 30. There's a 10-15 minute hike down to the pool, so pack light. 24300 Hamilton Pool Rd., Dripping Springs. $15-$26 per vehicle. Hippie Hollow This beach on Lake Travis will force you to leave your inhibitions behind. The only clothing -optional public park in Texas, Hippie Hollow offers log acres of beautiful parkland for sunbathing, swimming, and exploring. 7000 Comanche Tr. $15 per vehicle.18 and up only. Jacob's Well Jacob's Well has some of the clearest and most pristine water around. Like Hamilton Pool, there are admission fees and restricted swimming hours to preserve this popular place. Reserve a two-hour time slot through the Hays County website; only 300 people are allowed per day. 1699Mount Sharp Rd., Wimberley. $9 adults, $5 ages 5-12, free for 4 and under. Krause Springs Head to Spicewood to experience this Hill Country paradise. There are 32 springs and two pools for swimming, as well as one magical butterfly garden for exploring. If a single day in this enchanting place isn't enough, we suggest ramninv fnr a nivht nr turn culturemap UNDER Q 6/2g Power players under 30: We wantyou for this new Texas program EDITORIAL SPECIAL SERIES REAL ESTATE CONFIDENTIAL 812 Texas real estate market sizzles with highest home sales in history 7/2g Want to buy a house in Austin? Then you better move fast. 7/28 East Austin charmer boasts designer touches and recently reduced price WHERE TO EAT SPECIAL SE DIES 7/22 Where to eat in Austin now 10 hot restaurant picks from top foodies 6/22 Where to eat in Austin now 7 hot new restaurants for summer 2016 5/12 Where to eat right now: 7 fresh favorites for Austin's best seafood CultureMap Austin AUG 9 2016 (IMAGE 2 OF 2) (EST.) MONTHLY VISITS: (EST.) COVERAGE VIEWS: DOMAIN AUTHORITY: NEWTON O'Neill COMMUNICATIONS f y P Ee ) SLOG NEWSLETTERS I SCHEDULE I MOBILE APPS WATCHLIVEW Hotel Impossible travel. SHOWS VIDEO DESTINATIONS SWEEPSTAKES a Top Secret Swimming Holes JfLiveTravelChannel Consult Program Guide MUG Top Secret Swimming Holes Around the World Instead of another trip to the beach have an adventure tracking dawn these breathtaking Mother Nature -made pools. From an electric -blue waterfall in Costa Rica to a 1.00-foot-deep grotto pool on a volcanic island in Samoa, here are 20 of the most unique, secluded, and hard -to -reach swimming spots in the world. f SHARE TWEET IP PIN Lr/ E.\IAIL BY KATHLEEN RELLIHAN TAGS TOP SECRET SWIMMING HOLES You Might Also Like 0 Manatees In Crystal River, FL 02.10 strawberry Park Hot Springs 02.02 You May Also Like • Low -Cost Vacation Packages • All Inclusive Resort Deals • Luxury River Cruises • Cheap Flights To Ireland We Recommend Neptune Memorial Reef in FL 0223 > • Best Deals On Direct Flights > • Romantic Getaway Packages > • Cheap Summer Vacations • Family Vacation Destinations Advertisement ON TV ON NOW UP NEXT View Full TV Schedule WATCH LIVEN HOTEL IMPOSSIBLE Glacier Bear Lodge Undercover HOTEL IMPOSSIBLE Five Star Secrets: Chicago's Langham Hotel THE HOT LEST ligii National Parks Explore America's most stunning scenery. MI Social Media Hub loin the conversation on Social Medial Read Our Blog •j._„r j Stay updated on the latest travel tips and trends. SIGN UP FOR OUR NEWSLETTER Learn about amazing travel. experiences. Sign up for the Travel Channel newsletter. Enter email address IGN UP FOLLOW US EVERYWHERE Join the party! Don't miss Travel Channel in your favorite social media feeds. • Facebook • Twitter • Pinterest • Instagram Travel Channel AUG 1 2016 (IMAGE 1 OF 2) (EST.) MONTHLY VISITS: (EST.) COVERAGE VIEWS: DOMAIN AUTHORITY: NEWTON O'Neill 6.55M 14.9K 84 COMMUNICATIONS • • < 21 travelchannel.com Travel Channel 1221 - o...l.cem - Gmail YooTube Wlklpeo o Popu'ar - Span'sh v News Google Maps S. iJl.p • g SSS v Sochi Media v Click to Give ...I Reoouo S'te Slue Hole, Georgetown, Texas : Top Secret Swimming Holes Around the World : TravelChannel.com 1:+; -,crage Book I Create Your Own FREE Coverage Book Blue Hole, Georgetown, Texas show more f Y Start With Trust' start within Your source for finding trustworthy businesses. BBB. ACCREDITED BUSINESS Better Business Bureau is the resource people trust. Setting the standard, AUG 1 2016 (IMAGE 2 OF 2) (EST.) MONTHLY VISITS: (EST.) COVERAGE VIEWS: DOMAIN AUTHORITY: NEWTON O'Neill 6.55M 14.9K 84 COM M U N ICATI ONS