HomeMy WebLinkAboutMinutes_CVB_06.14.2018
Downtown & Community Services
Convention & Visitors Bureau
Monthly Review – May 2018
Georgetown Tourism by Numbers
$123,748 Total amount of HOT collected in April (2017 = $101,998)
3,955 Visitors to the Visitors Center for the month of May (2017= 3,861)
38,921 VisitGeorgetown.com webpage views (2017 = 42,244)
2.76 Pages per session* / *Average is 2 Pages per session
9,471 Facebook Fans (2017 = 7,716)
Post Impressions 31,462
4,398 Twitter Followers (2017 = 3,514)
Tweet Impressions 25,900
2,038 Instagram Followers (2017 = 1,449)
Post Impressions 11,405
Website/Social Media/Advertising
• May digital ads
TourTexas.com Sponsored Page (Total Content Engagement = 36,653)
VacationFun.com Digital Ad
Texas Society of Association Executives Weekly E-Newsletter (circulation 2,000+)
Daytripper Newsletter Email – Music on the Square Summer Concerts (circulation 12,000+)
• May print ads
See Texas First Spring Ad
Association Leadership May/June Magazine (circulation 1,213+)
• Daytripper Sponsorship Television and Website (#2 non-City web referral/200 referrals/3.05 pages per session)
• Posted to Visit Georgetown, Texas Facebook, Twitter.com/visitgeorgetown, Instagram/visitgeorgetowntx and
Google+ Visit Georgetown, Texas. Boosted two Facebook Ads and one Instagram Ad and served them to the
Houston and Georgetown audiences.
Group Sales & Servicing
• Groups Requesting Services: 3 Groups
• Requests for Proposals Received: 6 RFP received and responded to
• Requests for Sales Leads for Room Availability: 2
• Services Provided: 350 goodie bags / Year to Date: 1,456
• Conferences / Tradeshows: 1 / On-Site Bids: 0
Media/PR (May Newton O’Neill Report Attached)
• Pieces of Coverage: 23
• Online Readership: 4.09M
• Estimated Coverage Views: 30.4K
Monthly Coverage - May 2018
23
pieces of coverage:
4.09M
online readership:
30.4K
estimated coverage views:
189
social shares:
52
average domain authority:
SUMMARY MONTHLY COVERAGE - MAY 2018
Community Impact
Newspaper
May 15 2018
(IMAGE 1 OF 2)
(est.) monthly visits:463K
(est.) coverage views:2.92K
domain authority:55
7
3
Community Impact
Newspaper
May 15 2018
(IMAGE 2 OF 2)
(est.) monthly visits:463K
(est.) coverage views:2.92K
domain authority:55
7
3
CultureMap Austin
May 16 2018
(IMAGE 1 OF 2)
(est.) monthly visits:231K
(est.) coverage views:1.36K
domain authority:58
44
17
2
CultureMap Austin
May 16 2018
(IMAGE 2 OF 2)
(est.) monthly visits:231K
(est.) coverage views:1.36K
domain authority:58
44
17
2
VacationIdea
May 17 2018
(IMAGE 1 OF 2)
(est.) monthly visits:1.5M
(est.) coverage views:10.5K
domain authority:50
VacationIdea
May 17 2018
(IMAGE 2 OF 2)
(est.) monthly visits:1.5M
(est.) coverage views:10.5K
domain authority:50
Do512 Family
May 19 2018
(IMAGE 1 OF 2)
(est.) monthly visits:50.9K
(est.) coverage views:6.48K
domain authority:35
10
Do512 Family
May 19 2018
(IMAGE 2 OF 2)
(est.) monthly visits:50.9K
(est.) coverage views:6.48K
domain authority:35
10
Travel With Marilyn -
Facebook
May 20 2018
1,447 people like her page
Travel With Marilyn -
Twitter
May 20 2018
27.1K followers
Travel With Marilyn -
Twitter
May 20 2018
27.1K followers
Traveling With Marilyn -
Instagram
May 21 2018
15.2K followers
KVUE
May 22 2018
(IMAGE 1 OF 3)
(est.) monthly visits:1.84M
(est.) coverage views:7.77K
domain authority:70
48
6
KVUE
May 22 2018
(IMAGE 2 OF 3)
(est.) monthly visits:1.84M
(est.) coverage views:7.77K
domain authority:70
48
6
KVUE
May 22 2018
(IMAGE 3 OF 3)
(est.) monthly visits:1.84M
(est.) coverage views:7.77K
domain authority:70
48
6
Travel With Marilyn -
Twitter
May 23 2018
27.1K followers
Traveling With Marilyn -
Instagram
May 23 2018
15.2K followers
Travel With Marilyn -
Twitter
May 24 2018
27.1K followers
Travel With Marilyn -
Twitter
May 24 2018
27.1K followers
Travel With Marilyn -
Instagram
May 24 2018
15.2K followers
CultureMap Austin
May 24 2018
(IMAGE 1 OF 2)
(est.) monthly visits:231K
(est.) coverage views:910
domain authority:72
52
CultureMap Austin
May 24 2018
(IMAGE 2 OF 2)
(est.) monthly visits:231K
(est.) coverage views:910
domain authority:72
52
Jesse Coulter - Instagram
May 26 2018
12.8K followers
Jesse Coulter - Instagram
May 27 2018
12.8K followers
Travel With Marilyn Blog
May 28 2018
(IMAGE 1 OF 2)
(est.) monthly visits:2.17K
(est.) coverage views:416
domain authority:27
Travel With Marilyn Blog
May 28 2018
(IMAGE 2 OF 2)
(est.) monthly visits:2.17K
(est.) coverage views:416
domain authority:27
Jesse Coulter - Instagram
May 28 2018
12.8K followers
Jesse Coulter - Instagram
May 28 2018
12.8K followers
Jesse Coulter - Instagram
May 28 2018
12.8K followers
Jesse Coulter - Instagram
May 29 2018
12.8K followers
Jesse Coulter - Twitter
May 29 2018
1,153 followers