HomeMy WebLinkAboutAgenda_2030SC_10.03.2019Notice of Meeting for the
2030 Comprehensiv e P lan Update Committee
of the City of Georgetown
October 3, 2019 at 6:00 P M
at City Hall, 808 Martin Luther K ing Jr Street, Georgetown, T X 78626
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Texas at 711.
P olicy Dev elopment/Rev iew Workshop
A P ublic C omment
L egislativ e Regular Agenda
B C ons ideration and possible approval of the minutes of the S teering C ommittee meeting of S eptember 19,
2019. - Mirna G arcia, Management Analys t
C Disc ussion and possible recommendations for G ateway polic ies for the 2030 Land Us e Element update -
S ofia Nels on, P lanning Director
D Next Meeting Date/Time/Agenda. - S ofia Nels on, P lanning Director
Adjournment
Ce rtificate of Posting
I, R obyn Densmore, C ity S ecretary for the C ity of G eorgetown, Texas, do hereby c ertify that this Notic e of
Meeting was posted at C ity Hall, 808 Martin Luther King Jr. S treet, G eorgetown, T X 78626, a plac e readily
acc es s ible to the general public as required by law, on the _____ day of _________________, 2019, at
__________, and remained s o posted for at leas t 72 c ontinuous hours prec eding the s cheduled time of said
meeting.
__________________________________
R obyn Dens more, C ity S ec retary
Page 1 of 21
City of Georgetown, Texas
2030 Comprehensive Plan Update Committee
October 3, 2019
S UB J E C T:
C onsideration and pos s ible approval of the minutes of the S teering C ommittee meeting of S eptember 19,
2019. - Mirna G arc ia, Management Analyst
IT E M S UMMARY:
F IN AN C IAL IMPAC T:
.
S UB MIT T E D B Y:
Mirna G arcia, Management Analys t
AT TAC H ME N T S:
Description Type
Attachment 1 - Meeting minutes Cover Memo
Page 2 of 21
Page 1 of 2
Minutes of Meeting of the
2030 Comprehensive Plan Update Steering Committee
City Hall, Community Room
808 Martin Luther King, Jr. St. Georgetown, Texas 78626
Thursday, September 19, 2019 6:00 pm
In attendance: Mayor Dale Ross; Ercel Brashear; Lou Snead; Linda McCalla; Danelle Houck; Suzy Pukys;
Hugh Brown; Josh Schroeder; Tommy Gonzalez; PJ Stevens; Wendy Cash
Linda McCalla joined the meeting at approximately 6:45pm. Lou Snead left the meeting at
approximately 7pm.
Staff present: Sofia Nelson; Nat Waggoner; Susan Watkins; Andreina Davila; Wayne Reed; David
Morgan; Michael Patroski; Ethan Harwell; Chelsea Irby; Wayne Reed
Regular Session –
Mayor Dale Ross called the meeting to order at 6 pm.
A. Consideration and possible approval of the minutes from the September 5, 2019 meeting of the
2030 Comprehensive Plan Update Steering Committee. – Mirna Garcia, Management Analyst
Motion by Brashear to approve the minutes, second by Schroeder.
B. Discussion and mapping exercise to solidify mapping direction/principles, key development
areas, evaluation of residential (Neighborhoods category) and non-residential development
areas (community and regional centers). – Sofia Nelson, Planning Director
Item Summary: The Steering Committee was divided into working groups. The Steering
Committee evaluated the remaining whitespaces of the growth scenario (undeveloped areas)
map, evaluated the residential and nonresidential land use patterns emerging from the scenario
created at the 9/5 meeting and discussed how neighborhoods can support a range of housing
types and supporting commercial land uses. During the exercise, staff sought the following
feedback from the Committee:
- Have you achieved a balance of land uses on the SE quadrant of Georgetown?
- What do you want to do with the remaining undeveloped areas on the map?
- Are you ok with having undeveloped areas along SH130 given your intentional
infrastructure discussions?
- How should high density residential be incorporated into community and
regional centers?
- How should neighborhood serving commercial be oriented in residential areas?
The exercise also gathered feedback from the Steering Committee on the draft land use policies.
- 1A: Encourage a balanced mix of residential, commercial, and employment uses
at varying densities and intensities, to reflect a gradual transition from urban to
suburban to rural development.
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Page 2 of 2
- 1B: Promote more compact, higher density, well-connected development within
appropriate infill locations.
- 2B: Identify potential opportunities and selectively target, plan, and promote
development/reuse initiatives.
- 6A: Encourage innovative forms of compact, pedestrian friendly development
and a wider array of affordable housing choices through provisions and
incentives.
- New: Proactively support existing and recruit new employers and incentivize
development that is consistent with Georgetown’s target.
- New: Promote development of complete neighborhoods across Georgetown.
Summary: Committee members identified the following:
- Table 1: Future Land Use map is a tool for conversation; Intentional infrastructure
can be limiting; CC and RC designations are good. Are commercial lots meant to
serve neighborhoods or community?
- Table 2: The Village is an example of ‘proximity’ to commercial. Is there a scale to
model a complete neighborhood? Setting percentages is a challenge because we
can’t guarantee products and also due to increasing/decreasing costs. Complete
neighborhood depends on willingness of residents. Complete neighborhoods
should be able to get people where they need to be.
- Table 3: Mixed Use is based on area and should strive for a percentage of
residential and commercial equals balance; limit rezones until percentage is met?
Integrate and incentivize mix of uses and diversity.
C. Next Meeting Date/Time/Agenda – Sofia Nelson, Planning Director
D. Public Comment
Adjournment – Motion for adjournment by Brashear second by Schroeder.
Meeting was adjourned at 7:30 pm.
_____________________________________ ____________________________________
Approved, Mayor Dale Ross Attest,
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City of Georgetown, Texas
2030 Comprehensive Plan Update Committee
October 3, 2019
S UB J E C T:
Dis cus s ion and pos s ible rec ommendations for G ateway policies for the 2030 Land Use Element update -
S ofia Nelson, P lanning Direc tor
IT E M S UMMARY:
T he S teering C ommittee will be divided into working groups and will inc lude s everal interactive exerc is es .
T he purpos e (outc ome) of the meeting is to:
·(Inform) S hare summary res ults of public input related to c orridors and gateways inc luding C ouncil
direction
· (Ac tion) Develop rec ommendations for c orridors and gateways inc luding vision, location and s upporting
policies. Efforts to develop rec ommendations for the Williams Drive C orridor will not be made this work
s es s ion. Key polic y recommendations for the C orridor were adopted by C ouncil in 2017. T hes e
recommendations will be folded into the overall G ateway s ection of the Land Us e Element during this
Update. T hose key rec ommendations can be reviewed here:
https://transportation.georgetown.org/files/2019/02/C onc ept-P lan-C orridor-reduc ed.pdf
A s ummary of the public input received on gateways is found in the G ateways P ublic Input R eport
(Attachment 2).
T he C ounc il direc tion/disc ussion on G ateways can be found at the link below:
https://georgetowntx.swagit.c om/play/08272019-1254
F IN AN C IAL IMPAC T:
.
S UB MIT T E D B Y:
Nat Waggoner, Long R ange P lanning Manager, P MP, AI C P
AT TAC H ME N T S:
Description Type
Attachment 1 - Pres entation Pres entation
Attachment 2 - Gateways Public Input Report Cover Memo
Page 5 of 21
2030 PLAN UPDATE
Gateways and Corridors
Steering Committee| 2030 Plan Update | October 3, 2019
Page 6 of 21
August
20192018/2019November
2017
April
20162016/2017
CITY COUNCIL GATEWAY DISCUSSION AND DIRECTION
Zoning cases raise
need for Gateway
goals –Williams
Drive gas station
Direction to staff
to include
Gateways in 2030
Plan
Council establishes
vision –
“Create & Maintain
Outstanding
Aesthetics & a
Welcoming Spirit ”
Adopts Williams
Drive Plan
Council direction on
2030 Update
Ongoing community
engagement re:
Gateways and land
uses
Page 7 of 21
8.27.2019 COUNCIL WORKSHOP RECAP
•Clarify/distinguish between a gateway vs. corridor.
•Focus where people are entering Georgetown; north and south entrances of I -35.
•Leverage the river
•Clearly and boldly mark entrance to Downtown and Historic Districts, signage
(monuments and commercial) has an impact
•Consider a master plan (Corridor Plan) for University
•Review segment types for Far South Austin Ave and Spur 158, Williams Drive,
University west of I 35
Page 8 of 21
GATEWAYS AND CORRIDORS
Gateways
•A landmark, streetscape, or other
feature entering the city, a
neighborhood, a cultural district,
destinations.
•Gateways can include single landmarks
or corridors
Corridors
•A continuous system along a highway,
street, or greenway.
•Certain corridors also act as primary
gateways into Georgetown (Williams Dr.)
•Often developed to signify a high-profile
corridor or district.
Major Gateway Examples
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GATEWAY OVERLAY DISTRICTS
•14 designated corridors
•Currently require
additional landscaping
and design standards
•You asked for goals and
policies for:
•Location
•Character
•Design
•Streetscape
•Signage
Page 10 of 21
Corridor Corridor Segment % Ranked as
“Important”
1 SH 29 Univ. Ave. Central 94%
2 Williams Drive 92%
3 SH 29 Univ. Ave. West 87%
4 North Austin Ave.86%
5 South Austin Ave.71%
6 I-35 62%
7 Far South Austin Ave.59%
8 Spur 158 North Austin Ave.58%
9 SH 29 Univ. Ave. East 49%
10 FM 2243 Leander Road 49%
11 FM 1460 Leander Road 43%
12 SH 130 36%
13 FM 971 Weir Road 28%
14 SH 195 24%
Downtown Overlay
Highway Overlay
Scenic/Natural Overlay
MOST IMPORTANT SEGMENTS INDENTIFIED BY PUBLIC
Page 11 of 21
…is to enhance and unify the appearance of the major roadways adjacent to, and
directly leading into downtown Georgetown. ..shall reflect a relatively formal, urban
extension of the downtown and visually enhance its aesthetic appearance…
DOWNTOWN
Corridor Corridor Segment
1 SH 29 Univ. Ave. Central
4 North Austin Ave.
5 South Austin Ave.
Page 12 of 21
…to reflect the natural characteristics of the land. The purpose of the design standards for
the Scenic/Natural Gateway corridors is to maintain the existing informal character as they
develop.
SCENIC NATURAL
Corridor
#Corridor Segment
2 Williams Drive
3 SH 29 Univ. Ave. West
7 Far South Austin Ave.
9 SH 29 Univ. Ave. East
10 FM 2243 Leander Road
11 FM 1460 Leander Road
13 FM 971 Weir Road
Page 13 of 21
“…to positively reflect the image of the City by enhancing development with well designed
Site Plans and landscaping while maintaining a safe and effective interstate highway.“
HIGHWAY
Corridor Corridor Segment
6 I-35
8 Spur 158 North
Austin Ave.
12 SH 130
14 SH 195
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1
METROQUEST GATEWAYS SURVEY
PARTICIPATION INFORMATION
• 337 people participated in the survey
between April 24 – May 15, 2019
• The largest group of respondents (38%)
have lived in Georgetown for five years or
less
• The next largest group (21%) have lived in
Georgetown for more than 20 years
CORRIDOR ELEMENTS
How important are each of the following elements for each corridor type?
Highway Corridors and Scenic Corridors received similar responses, with only Building
Scale/Design and Streetscape reversed. Downtown Corridors placed the strongest emphasis on
walkability, which rated lowest for the other two corridor types.
Rank of
Importance Highway Corridors Scenic Corridors Downtown Corridors
1 Land Use Land Use Walkability
2 Building Scale/Design Streetscape Streetscape
3 Streetscape Building Scale/Design Land Use
4 Signs Signs Building Scale/Design
5 Walkability Walkability Signs
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2
FAVORITE GATEWAYS
The survey asked participants to note their favorite and least favorite corridors in the City. It is
interesting to note that both the favorite and least favorite lists included the same five most
frequently mentioned corridors.
Which gateway is your favorite?
The Austin Avenue corridor received the most mentions in the “favorite” category; however, it
is important to note that this count also includes references to “Downtown”, which could
include SH 29 or other corridors. Participants enjoy this corridor due to its unique and historic
character, views of the river and trees, and land uses.
Williams Drive received the second-most mentions, with most of the positive comments
relating to accessibility.
Which gateways is your least favorite?
Williams Drive was by far the most frequently mentioned “least favorite” corridor. Participants
noted that the corridor is congested and unattractive.
The next frequently mentioned corridor was SH 29, including the western, central, and eastern
portions of the corridor. Participants dislike the corridor’s traffic, limited landscaping, and land
uses.
Corridor Favorite Least Favorite
Downtown/
Austin Ave
40 mentions:
Historic appearance
Square
San Gabriel River view
Beautiful
Courthouse
Thoughtful and planned
Scenic, low-level buildings
Represents Georgetown
Trees
Urban context
Charming
Unique
Shops and restaurants
Good traffic flow
Adorable homes
Activity
Main entrance into city
Preserves the city’s character
Clean and lively
Good mix
10 mentions:
Ugly oil change
Bad sidewalks
Could look much better
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3
Williams
Drive
20 mentions:
Most convenient
Access to Downtown
Access to businesses
59 mentions:
Looks old and run down
Ugly
Horrible design
Looks dirty
Need to clean up
No landscaping
No restrictions
Buildings
Random buildings with no flow or plan
Buildings too close to road
All commercial
Heavy traffic
Congested
Slow
Too many stop lights
Badly developed
Too many driveways
Dangerous
SH 29 18 mentions:
Scenic west side and east side
East side still feels rural
Nice mix of landscape and buildings
Beautiful through Downtown
Southwestern
Central represents the Downtown feel
Clean and well-kept
Little bit of everything
22 mentions:
Just storage and gas stations
Traffic
Bridge blocks river view
Few plantings
I-35 11 mentions:
Good visibility of entryway sign
Businesses
Open space
Beautiful
Good view of the city
Plantings
19 mentions:
No distinction from Round Rock
Williams Drive exit is too far away
Too busy
Not much character
Dangerous trucks at quarry
Leander
Road
7 mentions:
Not over developed
Limited lights
Convenient
Wide roadway
8 mentions:
Land use is already set
Looks old and dated
Can’t pass slow trucks
Seems desolate
Not much there
Ugly and dirty
Not a hometown feel
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4
CORRIDOR SEGMENT PRIORITIZATION
Participants were asked to select all corridors that
they consider “important”; up to all 14 corridor
segments could be selected.
As shown, more than ¾ of respondents selected SH
29 (Central), Williams Drive, SH 29 (West), and
North Austin Ave. as “important”.
Fewer than ½ of respondents selected SH 29 (East),
Leander Road, SH 130, Weir Road, or 195 as
“important”.
CHARACTER & DESIGN
Participants were asked to identify at least three good or bad examples of design elements along
Georgetown’s gateway corridors. By dragging an icon onto a location on an interactive map,
participants were able to specify whether their identification was a good or bad example and
had the option to include a comment relating to that identification.
Corridor Segment % Ranked as
“Important”
SH 29 Univ. Ave. Central 94%
Williams Drive 92%
SH 29 Univ. Ave. West 87%
North Austin Ave. 86%
South Austin Ave. 71%
I-35 62%
Far South Austin Ave. 59%
Spur 158 North Austin Ave. 58%
SH 29 Univ. Ave. East 49%
FM 2243 Leander Road 49%
FM 1460 Leander Road 43%
SH 130 36%
FM 971 Weir Road 28%
SH 195 24%
Page 18 of 21
5
Corridor
Segment
Identification Count
Land
Use
Buildin
g
Design
Landsc-
aping
Walka-
bility Signs Lighting Total
SH 29 Univ.
Ave. Central 16 12 8 10 3 4 53
Williams Drive 37 29 16 26 8 11 127
SH 29 Univ.
Ave. West 11 4 2 2 6 2 27
North Austin
Ave. 10 36 12 35 6 9 108
South Austin
Ave. 3 9 4 7 0 1 24
I-35 9 5 7 7 17 6 51
Far South
Austin Ave. 3 1 0 0 0 0 4
Spur 158 North
Austin Ave. 2 2 4 4 0 1 13
SH 29 Univ.
Ave. East 2 0 0 0 0 0 2
FM 2243
Leander Road 5 0 4 9 1 1 20
FM 1460
Leander Road 2 2 2 2 0 3 11
SH 130 2 1 3 2 2 1 11
FM 971 Weir
Road 3 4 3 2 0 2 14
SH 195 2 2 1 0 1 5 11
SH 29 (University Avenue Central)
Within the University Avenue Central corridor segment, there were a total of 53 identifications.
The largest portion of identifications concerned land use, with many noting that there is a
significant amount of development in the area and that there is a concern that the corridor is
getting too crowded. The second largest portion of identifications related to building design,
with most comments approving of the existing character of development in the area.
Williams Drive
Within the Williams Drive corridor segment, there were a total of 127 identifications. The
largest portion of identifications concerned land use. Like the University Avenue Central
corridor segment, many expressed concerns over allowing for more development. Additionally,
many felt that there are too many auto-related businesses within the corridor. Other prominent
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6
identifications include building design and walkability. Comments noted that building
standards should be enhanced and that sidewalks should be continuous.
SH 29 (University Avenue West)
There were 27 identifications within the University Avenue West corridor segment, the largest
of which was regarding land use. Many comments noted that better development standards
should be implemented to ensure that quality buildings are built as the corridor grows. Other
notable identifications include signage, with many comments that existing conditions are good
and should be maintained.
North Austin Avenue
Within the North Austin Avenue corridor segment, there were a total of 108 identifications. Of
these, more than half concerned building design and walkability. Most comments relating to
building design were positive, expressing that the character of the buildings in the downtown
area are good. As it relates to walkability, most comments were positive and expressed how
easy it is to walk around the downtown area.
South Austin Avenue
A total of 24 identifications occurred within the South Austin Avenue corridor segment, with
building design being the most prevalent. A mix of positive and negative comments made up
the identifications, with some reiterating how much participants liked the character of the
downtown core, while others complained about recent development occurring right outside the
square.
I-35
Within the I-35 corridor segment, there were a total of 51 identifications. Of these, signage was
identified the most. Most signage identifications were negative in nature, either expressing the
need for a uniform, coordinated look along the highway or the elimination of existing signage
such as billboards.
Far South Austin Avenue
Only four identifications occurred within the Far South Austin Avenue corridor segment, with
three of them concerning land use. Most were negative in nature and expressed how the
corridor segment can be best characterized as having an industrial feel.
Spur 158 (North Austin Avenue)
A total of 13 identifications were made in the North Austin Avenue corridor segment, with over
half relating to landscaping and walkability. Mixed responses made up the landscaping
identifications, while most walkability identifications were typically negative. In general,
negative comments explained the need to enhance the area as it relates to landscaping and
sidewalks.
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7
SH 29 (University Avenue East)
Only two identifications were made in the University Avenue East corridor segment, both
relating to land use. One was negative in nature while the other was not identified as being
good or bad. No comments were attached to either identification.
FM 2243 (Leander Road)
Within the FM 2243 portion of the Leander Road corridor, a total of 20 identifications were
made. Most identifications dealt with walkability, citing the need for more sidewalks and
crosswalks along the corridor. Other notable identifications include land use, in which some
participants commented that there should be more amenities.
FM 1460 (Leander Road)
Only 11 identifications were made in the FM 1460 portion of the Leander Road corridor, with
the most prevalent concerning lighting. Most identifications concerning lighting were negative
in nature. Notable identifications include one relating to land use in which a comment
explained that more commercial development should be incorporated into the corridor
segment.
SH 130
Within the SH 130 corridor segment, 11 identifications were made. Of these, the most prevalent
related to landscaping, with all being positive. Other notable identifications include signage in
which a comment expressed that existing signs are appropriately set back from the road.
FM 971 (Weir Road)
A total of 14 identifications were made in the Weir Road corridor segment, with the most
prevalent relating to building design. All building design identifications were negative in
nature, with many containing comments relating to the existing manufactured home parks.
Other notable comments include the desire for a soundproof wall in areas where homes abut
the roadway.
SH 195
Within the SH 195 corridor segment, there were a total of 11 identifications. Most of these
identifications dealt with lighting, with many comments noting that the lack of streetlights
makes this road dangerous to drive on at night.
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