HomeMy WebLinkAboutAgenda_MSTAB_01.11.2017 PromotionsNotice of Meeting for the
Main Street Adv isory Board Promotions Subcommittee
of the City of Georgetown
January 11, 2017 at 4:30 PM
at Visitors Center Conference Room, 103 W. 7th St.
The City o f G eo rgeto wn is committed to comp lianc e with the Americans with Dis abilities Ac t (ADA). If yo u
req uire as s is tanc e in participating at a p ublic meeting d ue to a disability, as d efined und er the ADA, reas onab le
as s is tance, ad ap tatio ns , or acc o mmo d ations will b e provid ed up o n req uest. P leas e c o ntact the City Sec retary's
Office, at leas t three (3) days prior to the sc hed uled meeting d ate, at (512) 930-3652 o r City Hall at 113 Eas t 8th
Street fo r add itional info rmation; TTY us ers ro ute through Relay Texas at 711.
Legislativ e Regular Agenda
A Rep o rt on progres s on the 2016-17 Strategic Actio n Plan Items :
B Staff Repo rt
Adjournment
Ad jo urn
CERTIFICATE OF POSTING
I, Shelley No wling, C ity S ecretary fo r the C ity of Geo rgeto wn, Texas , d o hereby c ertify that this Notice of
Meeting was p o s ted at City Hall, 113 E. 8th Street, a p lace read ily acc es s ible to the general p ublic at all times ,
on the ______ d ay o f __________________, 2017, at __________, and remained so p o s ted fo r at leas t 72
c o ntinuo us ho urs p receding the sc heduled time o f s aid meeting.
____________________________________
S helley No wling, City Sec retary
Page 1 of 5
City of Georgetown, Texas
Main Street Advisory Board
January 11, 2017
SUBJECT:
Report on pro gres s o n the 2016-17 Strategic Ac tion P lan Items:
ITEM SUMMARY:
· Strategy 1: Attracting & Retaining a Healthy Business Mix
a) Bring attention to participating downto wn b us ines s es with Main Street Stars award s at Do wntown Low
Down meetings and S wirl’s Toast of the Town Awards - Tris ha
b ) Co o rd inate Holiday Ho urs campaign and S mall Bus iness Saturday for No vember 26 in c o njunc tion
with DGA (Lis a King) and Chamber (Karen/Bec c a). Update post event outc ome – Vic ki/Becc a
c) Disc uss opportunity of Go o d s hop.com s martp hone applic ation available fo r beta tes ting exc lusively in
Geo rgeto wn. Did n’t us e fo r S hop Small, c ons id er S wirl? – Vic ki/Shelly
· Strategy 2: Raising Awareness and Funding for Main Street Program Projects
Inc reas e fund ing for the F açade & Sign Grant Program through the annual Georgetown Swirl (Marc h 4,
2017) to target exc es s proc eed s at $20,000 – Becca/R a ch el
· Review b udget fo r 2017 Georgetown Swirl – Becca /Rachel
· Reports from Swirl Team Leaders :
o Spons o rs hip Team –Vicki/S tephan ies
o Downto wn retailers – Mira n d a
o Texas wineries – Mich a el/S h elly
o Loc al res taurants – Oon a /Madison
o VIP Event at Gumb o ’s 2nd floor – Trisha/Cin d y
o Opening Ceremony with the Blancks , Mayo r Dale and Mic kie Ro s s , and MC (T BD); sound
s ystem – Trish a /Becca/Ra ch el/S h elly
o Swirl S top Volunteers – S tephanie F.
o Entertainment and p hoto grapher – Shelly/B ecca /Rachel
o Regis tratio n Team Report – Liz/Micki
o Déc o r and R entals , as need ed – ?
o Evaluate event and c eleb rate s uc ces s – B ecca /Rachel
· Review d ead lines fo r Swirl printed materials
· Dis c us s going green for Swirl – Bec ca/Rac hel/Zac h
· Review p ro s /c o ns fro m 2016 S wirl to d etermine c hanges 2017 Swirl
· Strategy 3: Promoting downtown’s unique images as a vibrant, diverse and inclusive
destination
a) Pro mo te Main S treet events on soc ial med ia, free monthly p ublic ations , online event lis tings. When
event(s) hit online, we need to like and s hare on Do wntown Geo rgeto wn Texas F acebook page.
b ) Enc o urage b o ard and c o mmittee members to “like” and s hare d o wntown and Main S treet F acebook
p o s ts o n their p ers o nal s o cial med ia pages
c) Exp lo re & p ro d uc e c o o p erative advertis ing opportunities s uc h as a d ownto wn c o upon book, holiday
cooperative advertis ing and an extended/weekend ho urs campaign – Mic kie/Vic ki/Zac h
FINANCIAL IMPACT:
NA
Page 2 of 5
SUBMITTED BY:
Shelly Hargrove
Page 3 of 5
City of Georgetown, Texas
Main Street Advisory Board
January 11, 2017
SUBJECT:
Staff Rep o rt
ITEM SUMMARY:
3 rd Monday Main Street HH on T u esday, Jan. 17 a t 5 p.m. a t The Hollow ; Dow n town Low Down
Meetin g – Wed, Jan. 18 @ R oots; TDA Ann u a l B oard R etreat in Huntsville – Jan. 19-20; Texas Main
S treet New Manager Tra inin g – Ja n . 2 4 -25; Ma in S treet Breakfa st Bites on Ma le E n trepreneurs – Wed.,
Feb . 2 2 @ Frien d s R oom at L ibra ry
FINANCIAL IMPACT:
NA
SUBMITTED BY:
Shelly Hargrove
Page 4 of 5
City of Georgetown, Texas
Main Street Advisory Board
January 11, 2017
SUBJECT:
Adjourn
ITEM SUMMARY:
FINANCIAL IMPACT:
NA
SUBMITTED BY:
Shelly Hargrove
Page 5 of 5